Archives of Online marketing

Marketing Strategies to Promote Your Website Pt 3

E-mail marketing is a critical component to bringing new visitors to your site and past visitors coming back. Just never send unsolicited e-mails. Spamming will hurt the reputation of your company. E-mail marketing is a huge topic in itself, so I’ll just summarize a few key strategies here...

Marketing Strategies to Promote Your Website Pt 2

In Part 2 of this article on promoting your site, we delve into linking strategies. Link popularity is another important measure search engines look at in ranking your site in their indexes. Although the primary source of traffic for the majority of websites is through search engine results, links to and from other websites can help you to increase your search engine rankings, even if they might not generate as much traffic themselves. Therefore, link building should be part of your overall strategy...